
José Vargas
Co-Founder & Commercial Director, Basher Agency
Signs: day-to-day news · 0 stories
About José Vargas
José Vargas is co-founder and commercial director of Basher Agency, the marketing agency for the gaming and betting industry founded in Lima. He is Peruvian, a civil engineer by training, and worked as an engineering project manager before taking a master's degree in the Netherlands; he has a decade of experience in international projects across Latin America and Europe.
At Basher he specialised in streamers and esports, using that knowledge to bring quality traffic to Latin America and Asia-Pacific, the agency's two leading regions. He has represented Basher at industry events such as iGaming Club Conference Malaga 2025 and has spoken at engineering conferences.
At Scorely he signs the day-to-day news: tables, fixtures, national teams and the daily news from each league. Every story he signs starts from the match data or the facts, cites at least two sources from different outlets and follows Scorely's editorial policy.
Topics
Expertise
- Esports
- Streamers
- Latin American football
- Asia-Pacific markets
- Project management
- Affiliate marketing
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